How I Used Salesforce to Try to Make It in Music (And Why I Ended Up Building Something Way More Interesting)

Matt/ April 16, 2026/ Agentforce, AI, Development, Integration, Music, Projects, Salesforce

There’s a saying in investing: it takes money to make money. Music has its own version of that problem – it takes listeners to get listeners. If you’re an independent artist on Spotify, you already know this. I’m a software developer and a musician. When I ran into this wall, I did what any developer would do: I tried to build my way out of it.